Deciding to invest in a new tool can feel daunting. To choose the best solution for your business, ask (and answer) these five essential questions.
Struggling to make sense of business data and piece together a single view of your customer? It’s likely that data silos are to blame. In this article, we’ll show you how to break down the walls, connect the dots and get more out of your VoC program.
There’s a massive opportunity to improve customer experience and influence key business metrics by involving everyone across your company. One of the best ways to make this happen is with a tool that you might already have in place: a customer experience dashboard.
What's customer feedback analysis? How can you unlock value from it? And how should you use it to drive action? In this blog, we’ll cover all that and much more.
You wouldn’t bet your entire business at the roulette table in Las Vegas. But according to Karen Mangia, Vice President of Customer and Market Insights at Salesforce, you may be effectively doing the same thing without even realizing it.
According to a Forrester report, a lack of customer insight is the #1 challenge retailers face in providing high quality experiences. So how are top retail organizations addressing this insights challenge, generating actionable intelligence, and prioritizing business initiatives?
Your customer insights team should combine qualitative and quantitative data to gain a holistic understanding of the ‘why’ behind customer feedback. Here are a few suggestions....